The success of modern companies depends critically on their manager’s ability to generate strategic innovationwhich leverages technological and market changes. A key part of the equation is delivering new products that deliver exceptional customer value. Another essential element is implementing innovation initiatives effectively. The Strategic Technology Management specialization is targeted towards aspiring managers, managers at all levels, and entrepreneurs who lookto gaina well-rounded knowledge of technology managementthrough courses thatintegrate the areas of strategic innovation, customercentric product development, andmanaging innovation. Topics covered include:
Strategic Technology Management Specialization
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Strategic Technology Management Specialization
Gain a strategic view of technology & innovation. Participants learn tools 1) to gain strategic advantage as they manage and respond to technological and business model change, 2) to leverage technological changes to deliver new value that customers appreciate, and 3) to effectively lead innovation initiatives.
Instructors: Deepak Somaya
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Get in-depth knowledge of a subject
(78 reviews)
Beginner level
No prior experience required
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
Get in-depth knowledge of a subject
(78 reviews)
Beginner level
No prior experience required
1 month at 10 hours a week
Flexible schedule
Earn a career credential
Share your expertise with employers
What you'll learn
Skills you'll gain
- New Product Development
- Customer experience strategy (CX)
- Organizational Change
- Product Lifecycle Management
- Design Thinking
- Innovation
- Technology Roadmaps
- Product Management
- Organizational Strategy
- Service Design
- Customer Insights
- Organizational Effectiveness
- Technology Strategies
- Cross-Functional Team Leadership
- Business Strategy
- Business Modeling
- Strategic Thinking
- Product Development
- Team Leadership
- Change Management
What’s included
Shareable certificate
Add to your LinkedIn profile
Taught in English
25 practice exercises
Advance your subject-matter expertise
- Learn in-demand skills from university and industry experts
- Master a subject or tool with hands-on projects
- Develop a deep understanding of key concepts
- Earn a career certificate from University of Illinois Urbana-Champaign
Specialization - 3 course series
What you'll learn
Apply knowledge about innovation-driven patterns and lifecycles over time
Defend against and/or leverage technological disruption for business success
Analyze and innovate new business models that can disrupt existing industries and firms
Combine diverse technology and business knowledge to synthesize and implement a coherent strategic plan
Skills you'll gain
Category: Business Strategy
Category: Innovation
Category: Business Modeling
Category: Technology Strategies
Category: Product Lifecycle Management
Category: Value Propositions
Category: Competitive Analysis
Category: Organizational Change
Category: Network Analysis
Category: Market Dynamics
Category: Strategic Thinking
Category: Emerging Technologies
Category: Product Management
What you'll learn
Have a clear understanding of the concept of innovation – What is it, why is it important, and when and how does is it become successful.
Identify reasons underlying consumers’ psychological resistance to innovation.
Apply understanding of customer needs and the adoption process to identify opportunities for innovation and new product development.
Utilize and apply strategies to capture customer needs.
Skills you'll gain
Category: Customer Insights
Category: Innovation
Category: New Product Development
Category: Consumer Behaviour
Category: Customer experience strategy (CX)
Category: Business Strategies
Category: Service Design
Category: User Feedback
Category: Market Research
Category: Market Opportunities
Category: Customer Relationship Management
Category: Product Development
Category: Customer Analysis
Category: Design Thinking
What you'll learn
Differentiate the management and leadership challenges of innovation efforts from those that occur within established areas.
Demonstrate understanding of challenges associated with simultaneously dealing with new and established markets in a firm.
Demonstrate knowledge of how to effectively design and lead innovation teams of several types.
Demonstrate understanding of effectively leading organizational change, including designing change initiatives and addressing resistance to change.
Skills you'll gain
Category: Organizational Strategy
Category: Organizational Structure
Category: Change Management
Category: Innovation
Category: Cross-Functional Team Leadership
Category: Organizational Change
Category: New Product Development
Category: Organizational Effectiveness
Category: Technology Roadmaps
Category: Product Lifecycle Management
Category: Team Leadership
Category: Business Strategy
Earn a career certificate
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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Frequently asked questions
Time to completion can vary widely based on your schedule, most learners are able to complete the Specialization in 3-6 months.
No background knowledge is necessary for this Specialization.
It is recommended that the courses in the Specialization be taken in the order outlined.
More questions
Financial aid available,