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Next-Gen Workplace Automation with GenAI Specialization

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Next-Gen Workplace Automation with GenAI Specialization

Transform Productivity With AI-Powered Automation. Build intelligent systems that automate workflows and boost organizational efficiency.

Julian Jenkins
Kelley O'Connell
Arkadi Avanesyan

Instructors: Julian Jenkins

Included with Coursera Plus

Get in-depth knowledge of a subject
Intermediate level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace
Get in-depth knowledge of a subject
Intermediate level

Recommended experience

1 month
at 10 hours a week
Flexible schedule
Learn at your own pace

What you'll learn

  • Design and implement AI-powered automation systems for personal and business productivity enhancement.

  • Deploy enterprise-grade generative AI solutions including ChatGPT, virtual assistants, and multi-agent frameworks.

  • Create automated workflows and reporting systems that optimize decision-making and operational efficiency.

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Taught in English
Recently updated!

July 2025

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Specialization - 8 course series

What you'll learn

  • Automate a task using Python. Discuss the impact in a group forum.

  • Identify automation opportunities through case studies and present solutions.

  • Evaluate real industry automation cases in online discussions.

  • Research AI-driven automation trends and engage in trend debates.

Skills you'll gain

Category: Automation
Category: Business Process Automation
Category: Emerging Technologies
Category: Innovation
Category: Artificial Intelligence
Category: Operational Efficiency
Category: Productivity Software
Category: Digital Transformation
Category: Process Optimization
Category: Self Service Technologies

What you'll learn

  • Evaluate the strategic benefits of ChatGPT and determine how to leverage it effectively within enterprise operations

  • Apply ChatGPT to enhance customer support, ensuring faster, more accurate, and empathetic responses

  • Create high-quality content using ChatGPT, ensuring it aligns with specific business goals

  • Analyze and interpret data using ChatGPT to generate actionable insights that inform strategic business decisions

Skills you'll gain

Category: ChatGPT
Category: Content Creation
Category: Data Analysis
Category: Generative AI
Category: Customer experience improvement
Category: Customer Service
Category: Prompt Engineering
Category: Data-Driven Decision-Making
Category: Strategic Thinking
Category: Automation
Category: Artificial Intelligence
Category: OpenAI
Category: Business Intelligence
Category: Customer Support
Category: Analytics

What you'll learn

  • Analyze the historical evolution of AI and Generative AI to promote critical thinking.

  • Differentiate between various generative AI models and identify their advantages across frameworks.

  • Construct strategies for implementing generative AI applications in business environments and determine the best models for specific contexts.

  • Illustrate the advantages and benefits of implementing generative AI in practical business environments.

Skills you'll gain

Category: Data-Driven Decision-Making
Category: Generative AI
Category: Digital Transformation
Category: Business Technologies
Category: Artificial Intelligence and Machine Learning (AI/ML)
Category: Innovation
Category: Analytical Skills
Category: Content Creation
Category: Artificial Intelligence
Category: Business Ethics
Category: Strategic Thinking
Category: Financial Forecasting

What you'll learn

  • Analyze and evaluate the benefits of virtual assistants and chatbots in enhancing personal productivity.

  • Explore and assess AI-powered virtual assistant and chatbot platforms for personal productivity enhancement.

  • Develop effective strategies for using virtual assistants and chatbots in daily tasks to maximize their potential.

  • Assess the improvements in time management and overall efficiency resulting from the usage of virtual assistants and chatbots.

Skills you'll gain

Category: Natural Language Processing
Category: Automation
Category: ChatGPT
Category: Artificial Intelligence
Category: Self Service Technologies
Category: Time Management
Category: Business Process Automation
Category: Generative AI
Category: Prompt Engineering
Category: Personal Development
Category: Productivity

What you'll learn

  • Analyze the core concepts and benefits of Crew AI in enhancing team productivity and workflow automation.

  • Design a multi-agent system using the Crew AI framework to address specific business challenges.

  • Implement Crew AI agents for work automation in various business contexts. 

  • Evaluate the effectiveness of a Crew AI implementation in improving team efficiency and decision-making processes.

Skills you'll gain

Category: Artificial Intelligence
Category: Agentic systems
Category: Generative AI Agents
Category: Automation
Category: Team Performance Management
Category: Workflow Management
Category: Business Process Automation
Category: Productivity Software
Category: Market Research
Category: Team Management
Category: Content Development and Management
Category: Decision Making
Category: Business Workflow Analysis
Category: Process Improvement
Category: Decision Support Systems
Category: Solution Design

What you'll learn

  • Explain core concepts of generative AI and its transformative value in industries such as marketing, healthcare, and product design.

  • Evaluate and prioritize generative AI applications for specific business challenges.

  • Develop innovative GenAI business solutions, ensuring ethical use and measurable success through ROI and metrics.

Skills you'll gain

Category: Product Design
Category: Generative AI
Category: Customer Support
Category: Content Creation
Category: Innovation
Category: Artificial Intelligence
Category: Prompt Engineering
Category: Return On Investment
Category: Operational Efficiency
Category: Ideation
Category: Process Improvement
Category: Business Solutions
Category: Business Ethics
Category: Performance Measurement
Category: OpenAI
Category: Data Ethics
Category: Business Strategies
Category: Business Process Automation
Category: Automation

What you'll learn

  • Create targeted marketing materials and promotional content by utilizing Claude AI.

  • Leverage Claude AI to effectively devise and execute successful product launch strategies.

  • Craft a compelling promo campaign with Claude AI that highlights specific products and services.

Skills you'll gain

Category: Prompt Engineering
Category: Target Audience
Category: Content Creation
Category: Promotional Strategies
Category: Drive Engagement
Category: Marketing Strategies
Category: ChatGPT
Category: Generative AI
Category: Copywriting
Category: Marketing
Category: Product Promotion
Category: Marketing Materials

What you'll learn

  • Master automated report generation with AI, and assess its real-world pros and cons.

  • Evaluate AI tools for report creation, and choose the best fit based on specific needs.

  • Learn to create tailored automated reports step-by-step with AI for efficient customization.

  • Assess how automated report generation enhances organizational efficiency, data accuracy, productivity, and decision-making.

Skills you'll gain

Category: Automation
Category: Data Analysis
Category: Generative AI
Category: Artificial Intelligence
Category: Business Process Automation
Category: Digital Transformation
Category: Performance Reporting
Category: Operational Efficiency
Category: Data Integrity
Category: Report Writing
Category: Organizational Skills
Category: Business Reporting

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Instructors

Julian Jenkins
9 Courses55,101 learners
Kelley O'Connell
11 Courses28,671 learners
Arkadi Avanesyan
Coursera Instructor Network
8 Courses48,383 learners

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