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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • U

      University of Pennsylvania

      Entrepreneurship

      Skills you'll gain: Growth Strategies, Key Performance Indicators (KPIs), Entrepreneurial Finance, Entrepreneurship, Digital Marketing, Business Valuation, Market Opportunities, Proposal Development, Customer Acquisition Management, Peer Review, Branding, Lean Methodologies, Business Metrics, Marketing Strategies, Financial Analysis, Product Development, Due Diligence, Team Building, Ideation, Private Equity

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IESE Business School

      Foundations of Management

      Skills you'll gain: Financial Statement Analysis, Financial Statements, Marketing Strategies, Income Statement, Strategic Marketing, Marketing, Accounting, Organizational Leadership, Brand Management, Brand Marketing, Financial Accounting, People Management, Operational Analysis, Team Management, Working Capital, Balance Sheet, Team Building, Financial Analysis, Business Analysis, Organizational Effectiveness

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.3K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      Illinois Tech

      Digital Transformation

      Skills you'll gain: Digital Transformation, Business Transformation, Innovation, Operational Excellence, Customer experience strategy (CX), Technology Strategies, Plan Execution, Strategic Leadership, Business Strategies, Change Management, Data-Driven Decision-Making, Emerging Technologies, Governance

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      15 reviews

      Beginner · Course · 1 - 3 Months

    • M

      Macquarie University

      Excel Skills for Business: Intermediate I

      Skills you'll gain: Microsoft Excel, Dashboard, Spreadsheet Software, Excel Formulas, Data Analysis Expressions (DAX), Data Visualization, Consolidation, Business Reporting, Data Management, Data Cleansing, Automation

      4.9
      Rating, 4.9 out of 5 stars
      ·
      17K reviews

      Intermediate · Course · 1 - 3 Months

    • L

      London Business School

      Introduction to Digital Transformation: Change & Disruption

      Skills you'll gain: Digital Transformation, Business Transformation, Organizational Change, Change Management, Innovation, Business Strategy, Platform As A Service (PaaS), Emerging Technologies, Business Technologies, Business Modeling, Operational Efficiency

      4.8
      Rating, 4.8 out of 5 stars
      ·
      44 reviews

      Intermediate · Course · 1 - 3 Months

    • W

      Wesleyan University

      Creative Writing

      Skills you'll gain: Storytelling, Peer Review, Writing and Editing, Writing, Editing, Proofreading, Storyboarding, Content Creation, Constructive Feedback, Creativity, Persistence, Professionalism

      4.6
      Rating, 4.6 out of 5 stars
      ·
      6.2K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: New
      New
      S

      Simplilearn

      Affiliate Marketing Course

      Skills you'll gain: Promotional Strategies, Marketing Channel, Email Marketing, Product Promotion, Content Marketing, Marketing Strategies, Social Media Marketing, Marketing, Blogs, Strategic Partnership, Trend Analysis, Performance Analysis, Marketing Analytics, Web Analytics and SEO, Market Trend, Relationship Building

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6 reviews

      Beginner · Course · 1 - 4 Weeks

    • C

      California Institute of the Arts

      UI / UX Design

      Skills you'll gain: Information Architecture, Wireframing, Persona (User Experience), Mockups, User Experience Design, Responsive Web Design, Web Design, UI/UX Strategy, User Interface (UI) Design, User Centered Design, Interaction Design, Prototyping, Graphic and Visual Design, User Research, Web Language, HTML and CSS, User Flows, Design Elements And Principles, Human Computer Interaction, Typography

      4.7
      Rating, 4.7 out of 5 stars
      ·
      7.9K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Getting Started with Microsoft Excel

      Skills you'll gain: Microsoft Excel, Excel Formulas, Spreadsheet Software, Productivity Software, Microsoft 365

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12K reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • I

      IE Business School

      Marketing Mix Implementation

      Skills you'll gain: Product Lifecycle Management, Marketing Communications, Integrated Marketing Communications, Advertising, Marketing, Brand Strategy, Marketing Budgets, Strategic Decision-Making, Brand Management, Customer experience strategy (CX), Price Negotiation, Marketing Analytics, Marketing Strategies, Marketing Channel, Strategic Marketing, Product Strategy, Revenue Management, Merchandising, Conflict Management, Market Opportunities

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6K reviews

      Beginner · Specialization · 3 - 6 Months

    • J

      Johns Hopkins University

      HTML, CSS, and Javascript for Web Developers

      Skills you'll gain: HTML and CSS, Javascript, Responsive Web Design, Ajax, Front-End Web Development, Web Design, Web Applications, Hypertext Markup Language (HTML), Browser Compatibility, Web Development, Cascading Style Sheets (CSS), Usability, Cross Platform Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      17K reviews

      Mixed · Course · 1 - 4 Weeks

    • U

      University of Pennsylvania

      Customer Analytics

      Skills you'll gain: Descriptive Analytics, Data-Driven Decision-Making, Marketing Analytics, Predictive Analytics, Customer Insights, Customer Analysis, Business Analytics, Customer Data Management, Analytics, Marketing, Data Collection, Market Research, Regression Analysis, Consumer Behaviour, Correlation Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      12K reviews

      Mixed · Course · 1 - 3 Months

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    1…192021…275

    In summary, here are 10 of our most popular digital marketing courses

    • Entrepreneurship: University of Pennsylvania
    • Foundations of Management: IESE Business School
    • Digital Transformation: Illinois Tech
    • Excel Skills for Business: Intermediate I: Macquarie University
    • Introduction to Digital Transformation: Change & Disruption: London Business School
    • Creative Writing: Wesleyan University
    • Affiliate Marketing Course: Simplilearn
    • UI / UX Design: California Institute of the Arts
    • Getting Started with Microsoft Excel: Coursera Project Network
    • Marketing Mix Implementation: IE Business School

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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