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    Digital Marketing Courses

    Digital marketing courses can help you learn how to reach audiences online through search engines, social media, email, and content strategies.

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    Find the Best Digital Marketing Course for Your Goals

    • Status: New
      New
      I

      IBM

      Generative AI for Mobile App Developers

      Skills you'll gain: Prompt Engineering, ChatGPT, Generative AI, AI Personalization, Large Language Modeling, Mobile Development, OpenAI, CI/CD, Software Development, Software Development Life Cycle, DevSecOps, Machine Learning Methods, Data Ethics, Artificial Intelligence, Cloud Applications, Natural Language Processing, Cloud Development, Prototyping, Software Architecture, Program Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      6.6K reviews

      Advanced · Specialization · 1 - 3 Months

    • C

      California Institute of the Arts

      Graphic Design

      Skills you'll gain: Typography, Design Elements And Principles, Graphic Design, Visual Design, Logo Design, Design Software, Digital Design, Creative Design, Graphic and Visual Design, Color Theory, Adobe InDesign, Photo Editing, Photography, Style Guides, Branding, Peer Review, Art History, Design, Design Strategies, Design Research

      4.7
      Rating, 4.7 out of 5 stars
      ·
      21K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IBM

      IT Fundamentals for Cybersecurity

      Skills you'll gain: IT Service Management, Cloud Computing, Information Technology Infrastructure Library, Malware Protection, Identity and Access Management, Linux, Incident Response, Networking Hardware, TCP/IP, Cybersecurity, Linux Administration, Network Security, Network Protocols, Computer Security Incident Management, Cloud Security, Operating Systems, Endpoint Detection and Response, Cyber Risk, Data Ethics, Cyber Governance

      4.6
      Rating, 4.6 out of 5 stars
      ·
      22K reviews

      Beginner · Specialization · 3 - 6 Months

    • V

      Vanderbilt University

      Prompt Engineering

      Skills you'll gain: Prompt Engineering, ChatGPT, Ideation, Verification And Validation, Data Validation, Data Presentation, Productivity, Document Management, Generative AI, Artificial Intelligence, Large Language Modeling, Risk Management Framework, Microsoft Excel, Creative Thinking, Ingenuity, Brainstorming, Problem Solving, Data Ethics, Data Analysis, Information Management

      4.8
      Rating, 4.8 out of 5 stars
      ·
      6.5K reviews

      Beginner · Specialization · 1 - 3 Months

    • Status: New
      New
      M

      Meta

      Meta Web Development Fundamentals

      Skills you'll gain: Django (Web Framework), Responsive Web Design, HTML and CSS, Relational Databases, Object Oriented Programming (OOP), Database Management Systems, Bootstrap (Front-End Framework), Database Design, SQL, Databases, Front-End Web Development, Unit Testing, MySQL, Debugging, User Interface (UI), Web Development, Web Servers, Test Driven Development (TDD), Web Applications, Programming Principles

      4.7
      Rating, 4.7 out of 5 stars
      ·
      16K reviews

      Beginner · Specialization · 3 - 6 Months

    • I

      IE Business School

      Brand and Product Management

      Skills you'll gain: Product Lifecycle Management, Brand Strategy, Brand Management, Customer experience strategy (CX), Branding, Brand Awareness, Product Management, Brand Loyalty, Product Strategy, Product Planning, New Product Development, Employee Engagement, Customer Engagement, Portfolio Management, Competitive Analysis

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.7K reviews

      Beginner · Course · 1 - 3 Months

    • I

      IBM

      What is Data Science?

      Skills you'll gain: Data Literacy, Data Mining, Big Data, Cloud Computing, Data Analysis, Data Science, Digital Transformation, Data-Driven Decision-Making, Deep Learning, Machine Learning, Artificial Intelligence

      4.7
      Rating, 4.7 out of 5 stars
      ·
      75K reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Pennsylvania

      Cryptocurrency and Blockchain: An Introduction to Digital Currencies

      Skills you'll gain: Blockchain, Cryptography, Digital Assets, Investments, Portfolio Management, FinTech, Financial Analysis, Financial Market, Emerging Technologies, Transaction Processing, Distributed Computing, Risk Analysis

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.5K reviews

      Mixed · Course · 1 - 4 Weeks

    • Status: New
      New
      V

      Vanderbilt University

      Generative AI SQL Database Specialist with ChatGPT

      Skills you'll gain: Prompt Engineering, ChatGPT, Database Design, Productivity, Data Migration, Generative AI, Software Documentation, SQL, Dashboard, Artificial Intelligence, Database Management, Data Visualization, Large Language Modeling, Gap Analysis, Database Architecture and Administration, Technical Design, Data Storytelling, Data Analysis, Debugging, Data-Driven Decision-Making

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.8K reviews

      Intermediate · Specialization · 1 - 3 Months

    • Status: New
      New
      V

      Vanderbilt University

      ChatGPT + Excel: AI-Enhanced Data Analysis & Insight

      Skills you'll gain: Data Storytelling, Prompt Engineering, Data Presentation, ChatGPT, Excel Macros, Excel Formulas, Data Synthesis, Microsoft Excel, Productivity, Infographics, Data Visualization, Spreadsheet Software, Data Analysis, Generative AI, Artificial Intelligence, Data Cleansing, Large Language Modeling, Interactive Data Visualization, Data Import/Export, Statistical Reporting

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.9K reviews

      Beginner · Specialization · 1 - 3 Months

    • I

      IBM

      IBM Full-Stack JavaScript Developer

      Skills you'll gain: Istio, Node.JS, Software Development Life Cycle, Software Architecture, Kubernetes, Server Side, MongoDB, Application Deployment, CI/CD, Cloud-Native Computing, React Redux, NoSQL, Restful API, OpenShift, Git (Version Control System), Cloud Applications, Containerization, Ajax, Web Development, Interviewing Skills

      4.6
      Rating, 4.6 out of 5 stars
      ·
      7.3K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Instructor Network

      Effective Marketing in the Global Marketplace

      Skills you'll gain: Target Audience, Value Propositions, Marketing, Global Marketing, Search Engine Optimization, Diversity Marketing, Content Marketing, Brand Strategy, Marketing Planning, Marketing Strategies, Branding, Marketing Analytics, Data-Driven Decision-Making, Social Media Marketing, Market Research, Consumer Behaviour, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      65 reviews

      Beginner · Course · 1 - 4 Weeks

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    1…151617…275

    In summary, here are 10 of our most popular digital marketing courses

    • Generative AI for Mobile App Developers: IBM
    • Graphic Design: California Institute of the Arts
    • IT Fundamentals for Cybersecurity: IBM
    • Prompt Engineering: Vanderbilt University
    • Meta Web Development Fundamentals: Meta
    • Brand and Product Management: IE Business School
    • What is Data Science? : IBM
    • Cryptocurrency and Blockchain: An Introduction to Digital Currencies: University of Pennsylvania
    • Generative AI SQL Database Specialist with ChatGPT: Vanderbilt University
    • ChatGPT + Excel: AI-Enhanced Data Analysis & Insight: Vanderbilt University

    Why Learn Digital Marketing?

    Digital marketing is the practice of promoting products, services, or ideas through online channels like search engines, social media, email, and websites. It’s essential for reaching audiences in today’s connected world and plays a key role in business growth across industries. Learning digital marketing equips you with adaptable skills for driving engagement, measuring impact, and advancing your career in a digital-first economy.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Digital Marketing

    Top digital marketing courses include programs from institutions like the University of Illinois, Meta, and Google. You can explore topics like SEO, social media marketing, email campaigns, analytics, and marketing strategy—all at your own pace.‎

    Yes. Many courses offer a free audit option, allowing you to access video lectures and reading materials without cost. To complete assignments and earn a certificate, you’ll need to upgrade or apply for financial aid.‎

    Digital marketing courses can help you learn how to create and manage online campaigns, understand audience behavior, use tools like Google Analytics and Meta Ads Manager, and develop content for email, social media, and search engines.‎

    No prior experience is required. Many courses are designed for beginners and walk you through marketing fundamentals before moving into specialized areas like SEO, paid ads, or influencer marketing.‎

    Yes. Digital marketing is a growing field with opportunities across industries. Courses that include hands-on projects and certificates can help you build your portfolio, develop practical skills, and show potential employers what you’ve learned.‎

    Yes, Coursera offers a variety of free courses across many topics, including digital marketing. While you can access most course materials for free by auditing the courses, this does not include graded assignments or a completion certificate. For those looking to obtain a certificate to showcase their learning or enhance their professional profile, Coursera provides the option to purchase the course. Additionally, Coursera offers free trials or financial aid to learners who qualify, making certifications more accessible to everyone.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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