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    • Brand Management

    Brand Management Courses Online

    Master brand management techniques for building and maintaining brand identity. Learn about brand positioning, equity, and communication strategies.

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    Explore the Brand Management Course Catalog

    • Status: New
      New
      M

      Meta

      Meta Full-Stack Developer

      Skills you'll gain: Jest (JavaScript Testing Framework), Django (Web Framework), Version Control, Restful API, Responsive Web Design, Unix Commands, HTML and CSS, Git (Version Control System), GitHub, Relational Databases, Object Oriented Programming (OOP), Database Management Systems, Bootstrap (Front-End Framework), React.js, Mobile Development, SQL, Database Design, Unit Testing, Javascript, Web Development

      4.7
      Rating, 4.7 out of 5 stars
      ·
      23K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      K

      Korea Advanced Institute of Science and Technology(KAIST)

      Supply Chain Management: A Learning Perspective

      Skills you'll gain: New Product Development, Supply Chain Management, Supply Chain Planning, Innovation, Quality Management, Operations Management, Logistics Management, Supplier Management, Transportation, Supply Chain, and Logistics, Inventory Management System, Coordinating, Corporate Sustainability, Value Propositions, Continuous Improvement Process, Consumer Behaviour, Cross-Functional Collaboration, Decision Making, Complex Problem Solving

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.8K reviews

      Mixed · Course · 1 - 3 Months

    • M

      Meta

      Meta Front-End Developer

      Skills you'll gain: Jest (JavaScript Testing Framework), Version Control, UI/UX Research, Usability Testing, Responsive Web Design, Data Structures, Unix Commands, HTML and CSS, Git (Version Control System), Persona (User Experience), GitHub, Interaction Design, User Experience Design, User Interface and User Experience (UI/UX) Design, Bootstrap (Front-End Framework), React.js, Mobile Development, Front-End Web Development, Algorithms, Javascript

      Build toward a degree

      4.7
      Rating, 4.7 out of 5 stars
      ·
      22K reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • J

      Johns Hopkins University

      Data Science

      Skills you'll gain: Shiny (R Package), Rmarkdown, Exploratory Data Analysis, Regression Analysis, Leaflet (Software), Version Control, Statistical Analysis, R Programming, Data Manipulation, Data Cleansing, Data Science, Statistical Inference, Predictive Modeling, Statistical Hypothesis Testing, Data Wrangling, Data Visualization, Plotly, Machine Learning Algorithms, Plot (Graphics), Knitr

      4.5
      Rating, 4.5 out of 5 stars
      ·
      51K reviews

      Beginner · Specialization · 3 - 6 Months

    • U

      University of California, Irvine

      Career Success

      Skills you'll gain: Time Management, Business Writing, Goal Setting, Negotiation, Cash Management, Business Planning, Planning, Project Controls, Feasibility Studies, Delegation Skills, Peer Review, Team Leadership, Business Correspondence, Creative Problem-Solving, Problem Solving, Professional Networking, Financial Analysis, Communication Strategies, Communication, Emotional Intelligence

      4.6
      Rating, 4.6 out of 5 stars
      ·
      44K reviews

      Beginner · Specialization · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Investment Risk Management

      Skills you'll gain: Investment Management, Risk Management, Financial Analysis, Financial Management, Risk Analysis, Portfolio Management, Financial Market, Investments, Return On Investment

      4.4
      Rating, 4.4 out of 5 stars
      ·
      1.9K reviews

      Intermediate · Guided Project · Less Than 2 Hours

    • Status: Free
      Free
      E

      Erasmus University Rotterdam

      International Security Management

      Skills you'll gain: Security Management, Intelligence Collection and Analysis, International Relations, Public Safety and National Security, Safety and Security, Risk Management, Cybersecurity, Governance, Cultural Diversity, Economics, Policy, and Social Studies

      4.7
      Rating, 4.7 out of 5 stars
      ·
      1.2K reviews

      Beginner · Course · 1 - 3 Months

    • G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Architect

      Skills you'll gain: Cloud Infrastructure, Kubernetes, Google Cloud Platform, Identity and Access Management, Prompt Engineering, Application Deployment, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud Computing, CI/CD, Cloud Computing Architecture, Cloud Security, Cloud Management, Cloud Services, Load Balancing, Service Level Agreement, Infrastructure as Code (IaC), Virtual Machines, Microservices

      4.7
      Rating, 4.7 out of 5 stars
      ·
      59K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • G

      Google Cloud

      Preparing for Google Cloud Certification: Cloud Engineer

      Skills you'll gain: Cloud Infrastructure, Kubernetes, Google Cloud Platform, Identity and Access Management, Prompt Engineering, Cloud Storage, Containerization, Infrastructure As A Service (IaaS), Cloud Computing Architecture, Cloud Management, Cloud Services, Load Balancing, Cloud Engineering, Application Deployment, Infrastructure as Code (IaC), Virtual Machines, Cloud Computing, Data Storage, Network Infrastructure, Docker (Software)

      4.7
      Rating, 4.7 out of 5 stars
      ·
      59K reviews

      Intermediate · Professional Certificate · 3 - 6 Months

    • G

      Google Cloud

      Architecting with Google Compute Engine

      Skills you'll gain: Cloud Infrastructure, Google Cloud Platform, Identity and Access Management, Prompt Engineering, Kubernetes, Application Deployment, Cloud Storage, Infrastructure As A Service (IaaS), Containerization, Cloud Computing, CI/CD, Cloud Computing Architecture, Cloud Security, Cloud Services, Load Balancing, Service Level Agreement, Infrastructure as Code (IaC), Virtual Machines, Microservices, Service Level

      4.7
      Rating, 4.7 out of 5 stars
      ·
      58K reviews

      Intermediate · Specialization · 3 - 6 Months

    • U

      University of Pennsylvania

      Management Fundamentals

      Skills you'll gain: People Management, Employee Performance Management, Leadership and Management, Decision Making, Organizational Change, Organizational Structure, Performance Appraisal, Team Motivation, Diversity Equity and Inclusion Initiatives, Compensation Management, Job Analysis, Recruitment, Leadership, Change Management, Constructive Feedback

      4.7
      Rating, 4.7 out of 5 stars
      ·
      514 reviews

      Beginner · Course · 1 - 4 Weeks

    • J

      Johns Hopkins University

      Data Science: Foundations using R

      Skills you'll gain: Rmarkdown, Exploratory Data Analysis, Version Control, Statistical Analysis, R Programming, Data Manipulation, Data Cleansing, Data Science, Data Wrangling, Data Visualization, Plot (Graphics), Statistical Programming, Ggplot2, Big Data, Git (Version Control System), Data Integration, Knitr, Data Analysis, Data Sharing, Statistical Reporting

      4.6
      Rating, 4.6 out of 5 stars
      ·
      48K reviews

      Beginner · Specialization · 3 - 6 Months

    Brand Management learners also search

    Brand Strategy
    Business Analysis
    Market Research
    Economic Policy
    Marketing Analytics
    Business Statistics
    Change Management
    Business English
    1…111213…687

    In summary, here are 10 of our most popular brand management courses

    • Meta Full-Stack Developer: Meta
    • Supply Chain Management: A Learning Perspective : Korea Advanced Institute of Science and Technology(KAIST)
    • Meta Front-End Developer: Meta
    • Data Science: Johns Hopkins University
    • Career Success: University of California, Irvine
    • Investment Risk Management: Coursera Project Network
    • International Security Management: Erasmus University Rotterdam
    • Preparing for Google Cloud Certification: Cloud Architect: Google Cloud
    • Preparing for Google Cloud Certification: Cloud Engineer: Google Cloud
    • Architecting with Google Compute Engine: Google Cloud

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Brand Management

    Coursera’s Brand Management courses equip learners with vital skills to build and sustain strong brands:

    • Understanding brand equity and how to measure it
    • Techniques for crafting compelling brand stories that resonate with audiences
    • Strategies for brand positioning and differentiation in competitive markets
    • Insights into consumer behavior and brand loyalty
    • Skills in managing a brand across various channels, including digital
    • Best practices for responding to market trends and aligning with consumer expectations‎

    Brand Management courses on Coursera are structured to support learners of all backgrounds:

    • Beginners can learn the fundamentals of branding and the key concepts of brand creation.
    • Those with some marketing experience can enhance their understanding of brand strategies and consumer engagement.
    • Advanced marketers can explore in-depth techniques in brand innovation and global brand management.‎

    Learners can achieve various certifications in Brand Management through Coursera:

    • Professional certificates that validate your skills in managing and growing a brand
    • Specializations that explore specific aspects of Brand Management, such as digital branding or luxury brand management
    • Certificates that may help advance your career by demonstrating your expertise to employers‎

    Mastering Brand Management opens doors to several strategic roles in the marketing and communications fields:

    • Brand Manager, responsible for the overall image of a product or service
    • Marketing Manager, focusing on how a brand is communicated and perceived in the market
    • Product Manager, aligning product development with brand strategy
    • Communications Director, crafting and maintaining the brand voice across all platforms
    • Brand Consultant, providing expert advice on brand strategy and market positioning ‎

    Looking to enhance your team's brand management skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our brand management training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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