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    • Branding

    Branding Courses

    Branding courses can help you learn how to develop a brand identity, communicate value, and create lasting impressions that resonate with your audience.

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    Find the Best Branding Course for Your Goals

    • W

      Workday

      Workday Basics Series

      Skills you'll gain: Workday (Software), Business Process, Workflow Management, Business Reporting, System Configuration, Role-Based Access Control (RBAC), Enterprise Security, Organizational Structure, Data Access, Multi-Tenant Cloud Environments

      4.8
      Rating, 4.8 out of 5 stars
      ·
      274 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of California, Irvine

      Identifying, Attracting, and Growing Your Digital Audience

      Skills you'll gain: Persona Development, Target Audience, Social Media Strategy, Digital Marketing, Customer Acquisition Management, Customer experience improvement, Marketing Strategy and Techniques, Customer Engagement, Value Propositions, E-Commerce, Mobile Banking, Branding

      4.7
      Rating, 4.7 out of 5 stars
      ·
      292 reviews

      Beginner · Course · 1 - 4 Weeks

    • U

      University of Michigan

      The Science of Success: What Researchers Know that You Should Know

      Skills you'll gain: Growth Mindedness, Action Oriented, Personal Development, Resilience, Conscientiousness, Optimism, Goal Setting, Open Mindset, Self-Motivation, Self-Awareness, Relationship Building, Positivity, Motivational Skills, Persistence, Social Skills, Lifelong Learning, Prioritization, Planning

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.8K reviews

      Beginner · Course · 1 - 3 Months

    • C

      California Institute of the Arts

      Brand New Brand

      Skills you'll gain: Logo Design, Style Guides, Branding, Typography, Graphic and Visual Design, Brainstorming, Design Research, Adobe InDesign, Creativity, Storytelling, Adobe Photoshop, Color Theory, Design Elements And Principles

      4.9
      Rating, 4.9 out of 5 stars
      ·
      1.3K reviews

      Intermediate · Course · 1 - 3 Months

    • U

      University of Virginia Darden School Foundation

      Advertising in the Age of Generative AI

      Skills you'll gain: Branding, Brand Awareness, Brand Strategy, Marketing Design, Advertising, Brand Management, Brand Loyalty, Marketing Psychology, Generative AI Agents, Digital Advertising

      4.7
      Rating, 4.7 out of 5 stars
      ·
      27 reviews

      Beginner · Course · 1 - 4 Weeks

    • M

      Meta

      Social Media Management

      Skills you'll gain: Social Media Management, Content Creation, Instagram, Social Media Marketing, Social Media Strategy, Facebook, Generative AI Agents, Content Performance Analysis, Branding, Content Management, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      5.6K reviews

      Beginner · Course · 1 - 4 Weeks

    • Status: Free
      Free
      C

      Coursera Project Network

      Develop a Company Website with Wix

      Skills you'll gain: Event Management, Blogs, Content Development and Management, Content Management, Web Design and Development, User Accounts, Brand Management

      4.6
      Rating, 4.6 out of 5 stars
      ·
      1.2K reviews

      Beginner · Guided Project · Less Than 2 Hours

    • K

      Keller Williams

      Keller Williams Real Estate Agent

      Skills you'll gain: Lead Generation, Administrative Support, Real Estate, Office Management, Real Estate Sales, Value Propositions, Property and Real Estate, Sales Process, Customer Relationship Building, Real Estate Transactions, Customer Acquisition Management, Sales Management, Organizational Skills, Sales Prospecting, Sales Presentation, Showrooms, Prospecting and Qualification, Closing (Sales), Branding, Prioritization

      4.7
      Rating, 4.7 out of 5 stars
      ·
      152 reviews

      Beginner · Professional Certificate · 3 - 6 Months

    • Status: Free
      Free
      C

      Coursera Project Network

      Marketing Design with Easil

      Skills you'll gain: Marketing Design, Social Media Marketing, Marketing Materials, Social Media Campaigns, Marketing, Content Creation, Promotional Materials, Loyalty Programs, Advertising, Creative Design, Brand Loyalty, Customer Engagement

      4.8
      Rating, 4.8 out of 5 stars
      ·
      197 reviews

      Beginner · Guided Project · Less Than 2 Hours

    • U

      Universidad de Palermo

      Dirección y Gestión de Negocios

      Skills you'll gain: Human Capital, Human Resource Strategy, Human Resources Management and Planning, Business Process Management, Business Process, Branding, IT Management, Marketing, Talent Management, Brand Management, Business Process Improvement, Technical Management, Business Economics, Strategic Marketing, Leadership Development, Value Propositions, Market Dynamics, Economics, Economic Development, Business

      4.8
      Rating, 4.8 out of 5 stars
      ·
      2.5K reviews

      Beginner · Specialization · 1 - 3 Months

    • T

      The State University of New York

      Strategic Self-Marketing and Personal Branding

      Skills you'll gain: Marketing Communications, Advertising, Promotional Strategies, Branding, Presentations, Strategic Marketing, Marketing Strategies, LinkedIn, Self-Awareness, Professional Development, Professional Networking, Lifelong Learning, Public Relations, Constructive Feedback

      4.4
      Rating, 4.4 out of 5 stars
      ·
      232 reviews

      Intermediate · Course · 1 - 4 Weeks

    • C

      California Institute of the Arts

      Ideas from the History of Graphic Design

      Skills you'll gain: Graphic Design, Graphic and Visual Design, Art History, Design, Design Strategies, Typography, Branding, Advertising, Aesthetics, Creativity

      4.7
      Rating, 4.7 out of 5 stars
      ·
      2.5K reviews

      Beginner · Course · 1 - 4 Weeks

    Searches related to branding

    branding: the creative journey
    branding and customer experience
    branding for differential advantage with jagdish sheth
    personal branding
    introduction to personal branding
    strategic self-marketing and personal branding
    marketing management essentials: product and branding
    print and digital elements of design: branding and user experience
    1…567…24

    In summary, here are 10 of our most popular branding courses

    • Workday Basics Series: Workday
    • Identifying, Attracting, and Growing Your Digital Audience: University of California, Irvine
    • The Science of Success: What Researchers Know that You Should Know: University of Michigan
    • Brand New Brand: California Institute of the Arts
    • Advertising in the Age of Generative AI : University of Virginia Darden School Foundation
    • Social Media Management : Meta
    • Develop a Company Website with Wix: Coursera Project Network
    • Keller Williams Real Estate Agent: Keller Williams
    • Marketing Design with Easil: Coursera Project Network
    • Dirección y Gestión de Negocios: Universidad de Palermo

    Why Learn Branding?

    Branding is the strategic process of defining how a product, service, or organization is perceived. It involves shaping visuals, messaging, and tone to build recognition and trust. Learning branding can help you create meaningful connections with customers, differentiate offerings in competitive markets, and drive long-term business growth.

    Skills you can learn in Marketing

    Market (economics) (28)
    Social Media (15)
    Marketing Strategy (14)
    Analytics (13)
    Brand (13)
    Digital Marketing (13)
    Marketing Analytics (11)
    Plan (11)
    Advertising (9)
    Modeling (9)
    Social Media Marketing (9)
    Brand Management (7)

    Frequently Asked Questions about Branding

    Coursera’s Branding courses provide essential skills for building and maintaining a strong brand identity:

    • Strategies for developing a unique brand voice and visual style
    • Techniques for effective brand communication across various media
    • Understanding of how to build brand loyalty and customer engagement
    • Insights into brand audits and continuous improvement processes
    • Skills for leveraging social media and digital platforms for brand enhancement
    • Methods for crisis management and maintaining brand integrity‎

    Branding courses on Coursera are accessible to learners at all levels:

    • Beginners can start with introductory courses to learn the basics of branding concepts and practices.
    • Intermediate learners can focus on enhancing specific branding skills such as digital branding or consumer psychology.
    • Advanced professionals can engage with complex topics like global branding strategies and brand innovation.‎

    Coursera offers several credential options for learners completing Branding courses:

    • Professional certificates that demonstrate your ability to craft and manage a brand
    • Specializations that focus on areas such as personal branding, corporate branding, or sustainable branding
    • Certificates that can help you stand out to employers by showcasing your specialized skills in branding‎

    Skills in branding are crucial for a variety of roles within marketing and communications:

    • Brand Strategist, planning and executing branding initiatives
    • Creative Director, leading the creative vision for branding campaigns
    • Marketing Executive, integrating branding strategies with marketing goals
    • Brand Ambassador, representing and promoting a brand to the public
    • Content Creator, developing content that aligns with and enhances the brand’s identity‎

    Looking to enhance your team's branding skills? Coursera provides tailored enterprise solutions for teams ranging of 5-125 employees. Our offerings include advanced analytics, customized learning paths, and collaborative tools. To explore our branding training options and make a purchase, please visit our Coursera for Teams page.‎

    This FAQ content has been made available for informational purposes only. Learners are advised to conduct additional research to ensure that courses and other credentials pursued meet their personal, professional, and financial goals.

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